{"id":104,"date":"2025-09-21T14:31:24","date_gmt":"2025-09-21T06:31:24","guid":{"rendered":"https:\/\/www.zdsztech.com\/blog\/how-to-use-zhidao-customer-management-system-to-classify-manage-customers\/"},"modified":"2025-11-09T15:59:07","modified_gmt":"2025-11-09T07:59:07","slug":"how-to-use-zhidao-customer-management-system-to-classify-manage-customers","status":"publish","type":"post","link":"https:\/\/www.zdsztech.com\/blog\/how-to-use-zhidao-customer-management-system-to-classify-manage-customers\/","title":{"rendered":"\u5982\u4f55\u7528\u652f\u9053\u5ba2\u6237\u7ba1\u7406\u7cfb\u7edf\u5206\u7c7b\u7ba1\u7406\u5ba2\u6237\uff1f"},"content":{"rendered":"<p>\u5728\u5f53\u4eca\u7ade\u4e89\u767d\u70ed\u5316\u7684\u5e02\u573a\u73af\u5883\u4e2d\uff0c\u201c\u5ba2\u6237\u662f\u4e0a\u5e1d\u201d\u65e9\u5df2\u4e0d\u662f\u4e00\u53e5\u53e3\u53f7\uff0c\u800c\u662f\u4f01\u4e1a\u751f\u5b58\u4e0e\u53d1\u5c55\u7684\u6838\u5fc3\u547d\u9898\u3002\u7136\u800c\uff0c\u8bb8\u591a\u4f01\u4e1a\u5728\u5ba2\u6237\u7ba1\u7406\u7684\u5b9e\u8df5\u4e2d\u5374\u9762\u4e34\u7740\u4e25\u5cfb\u7684\u6311\u6218\uff1a\u5ba2\u6237\u8d44\u6599\u6563\u843d\u5728\u4e0d\u540c\u9500\u552e\u4eba\u5458\u7684Excel\u8868\u683c\u3001\u5fae\u4fe1\u804a\u5929\u8bb0\u5f55\u751a\u81f3\u7b14\u8bb0\u672c\u91cc\uff1b\u9500\u552e\u79bb\u804c\uff0c\u5ba2\u6237\u8d44\u6e90\u968f\u4e4b\u6d41\u5931\uff1b\u9762\u5bf9\u6210\u767e\u4e0a\u5343\u7684\u5ba2\u6237\u540d\u5355\uff0c\u7ba1\u7406\u8005\u5206\u4e0d\u6e05\u8c01\u662f\u201c\u9ec4\u91d1\u5ba2\u6237\u201d\uff0c\u8c01\u662f\u201c\u6f5c\u529b\u80a1\u201d\uff0c\u5bfc\u81f4\u9500\u552e\u8d44\u6e90\u5e73\u5747\u7528\u529b\uff0c\u8425\u9500\u6d3b\u52a8\u5982\u201c\u6492\u80e1\u6912\u9762\u201d\uff0c\u8f6c\u5316\u7387\u60e8\u4e0d\u5fcd\u7779\u3002<\/p>\n<p>\u95ee\u9898\u7684\u6839\u6e90\u5728\u4e8e\uff0c\u4f01\u4e1a\u7f3a\u4e4f\u4e00\u5957\u884c\u4e4b\u6709\u6548\u7684\u5ba2\u6237\u5206\u7c7b\u7ba1\u7406\u673a\u5236\u3002\u6709\u6548\u7684\u5ba2\u6237\u7ba1\u7406\uff0c\u59cb\u4e8e\u7cbe\u51c6\u7684\u5ba2\u6237\u5206\u7c7b\u3002\u672c\u6587\u5c06\u6df1\u5165\u5256\u6790\uff0c\u5982\u4f55\u501f\u52a9\u652f\u9053<span 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class=\"ez-toc-section\" id=\"%E4%B8%89%E3%80%81%E6%94%AF%E9%81%93CRM%E5%AE%9E%E6%88%98%EF%BC%9A%E5%A6%82%E4%BD%95%E6%9E%84%E5%BB%BA%E5%A4%9A%E7%BB%B4%E5%BA%A6%E3%80%81%E5%8A%A8%E6%80%81%E7%9A%84%E5%AE%A2%E6%88%B7%E5%88%86%E7%B1%BB%E4%BD%93%E7%B3%BB%EF%BC%9F\"><\/span><strong>\u4e09\u3001\u652f\u9053CRM\u5b9e\u6218\uff1a\u5982\u4f55\u6784\u5efa\u591a\u7ef4\u5ea6\u3001\u52a8\u6001\u7684\u5ba2\u6237\u5206\u7c7b\u4f53\u7cfb\uff1f<\/strong><span 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Profile\uff09<\/strong>\uff1a\u7edf\u4e00\u7ba1\u7406\u5ba2\u6237\u7684\u516c\u53f8\u4fe1\u606f\u3001\u8054\u7cfb\u4eba\u3001\u5386\u53f2\u6c9f\u901a\u8bb0\u5f55\u3001\u5408\u540c\u8ba2\u5355\u3001\u5f00\u7968\u56de\u6b3e\u3001\u670d\u52a1\u8bb0\u5f55\u7b49\u6240\u6709\u9759\u6001\u548c\u52a8\u6001\u6570\u636e\u3002<\/li>\n<li><strong>\u5168\u6e20\u9053\u7ebf\u7d22\u63a5\u5165<\/strong>\uff1a\u65e0\u8bba\u662f\u6765\u81ea\u5b98\u7f51\u3001\u5c55\u4f1a\u3001\u7b2c\u4e09\u65b9\u6d41\u91cf\u5e73\u53f0\u8fd8\u662f\u9500\u552e\u81ea\u4e3b\u5f00\u62d3\u7684\u7ebf\u7d22\uff0c\u90fd\u80fd\u7edf\u4e00\u6c47\u5165\u7cfb\u7edf\u7ebf\u7d22\u6c60\uff0c\u907f\u514d\u9057\u6f0f\uff0c\u5e76\u4e3a\u540e\u7eed\u7684\u6765\u6e90\u5206\u6790\u548c\u5206\u7c7b\u6253\u4e0b\u57fa\u7840\u3002<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"%E7%AC%AC%E4%BA%8C%E6%AD%A5%EF%BC%9A%E5%BA%94%E7%94%A8%E2%80%9C%E5%AE%A2%E6%88%B7%E6%A0%87%E7%AD%BE%E2%80%9D%E5%AE%9E%E7%8E%B0%E9%9D%99%E6%80%81%E5%88%86%E7%B1%BB\"><\/span><strong>\u7b2c\u4e8c\u6b65\uff1a\u5e94\u7528\u201c\u5ba2\u6237\u6807\u7b7e\u201d\u5b9e\u73b0\u9759\u6001\u5206\u7c7b<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u201c\u5ba2\u6237\u6807\u7b7e\u201d\u662f\u652f\u9053CRM\u4e2d\u6700\u7075\u6d3b\u3001\u6700\u57fa\u7840\u7684\u5206\u7c7b\u5de5\u5177\u3002\u4f01\u4e1a\u53ef\u4ee5\u6839\u636e\u81ea\u8eab\u7684\u4e1a\u52a1\u9700\u6c42\uff0c\u521b\u5efa\u4efb\u610f\u7ef4\u5ea6\u7684\u6807\u7b7e\u4f53\u7cfb\uff0c\u4e3a\u5ba2\u6237\u6253\u4e0a\u6e05\u6670\u7684\u201c\u70d9\u5370\u201d\u3002<\/p>\n<ul>\n<li><strong>\u57fa\u7840\u4fe1\u606f\u6807\u7b7e<\/strong>\uff1a\u5982\u3010\u884c\u4e1a\uff1a\u5236\u9020\u4e1a\u3011\u3001\u3010\u5730\u533a\uff1a\u534e\u4e1c\u3011\u3001\u3010\u89c4\u6a21\uff1a50-100\u4eba\u3011\u3002<\/li>\n<li><strong>\u5ba2\u6237\u4ef7\u503c\u6807\u7b7e<\/strong>\uff1a\u5982\u3010\u6218\u7565\u5ba2\u6237\u3011\u3001\u3010\u91cd\u70b9\u5ba2\u6237\u3011\u3001\u3010\u666e\u901a\u5ba2\u6237\u3011\uff0c\u53ef\u4ee5\u57fa\u4e8e\u5386\u53f2\u6d88\u8d39\u91d1\u989d\u3001\u5408\u4f5c\u5e74\u9650\u7b49\u7ef4\u5ea6\u8fdb\u884c\u8bc4\u5b9a\u3002<\/li>\n<li><strong>\u5408\u4f5c\u72b6\u6001\u6807\u7b7e<\/strong>\uff1a\u5982\u3010\u521d\u6b65\u63a5\u6d3d\u3011\u3001\u3010\u6837\u54c1\u6d4b\u8bd5\u4e2d\u3011\u3001\u3010\u5df2\u7b7e\u7ea6\u3011\u3001\u3010\u670d\u52a1\u671f\u5185\u3011\u3002<\/li>\n<li><strong>\u81ea\u5b9a\u4e49\u4e1a\u52a1\u6807\u7b7e<\/strong>\uff1a\u5982\u3010\u5173\u6ce8\u4ea7\u54c1A\u3011\u3001\u3010\u5bf9\u4ef7\u683c\u654f\u611f\u3011\u3001\u3010\u9700\u8981\u6280\u672f\u652f\u6301\u3011\u7b49\uff0c\u8fd9\u4e9b\u6807\u7b7e\u80fd\u4e3a\u9500\u552e\u8ddf\u8fdb\u63d0\u4f9b\u6781\u5177\u4ef7\u503c\u7684\u60c5\u62a5\u3002<\/li>\n<\/ul>\n<p>\u901a\u8fc7\u6807\u7b7e\u7684\u7ec4\u5408\u7b5b\u9009\uff0c\u9500\u552e\u4eba\u5458\u53ef\u4ee5\u5feb\u901f\u5b9a\u4f4d\u76ee\u6807\u5ba2\u6237\u7fa4\uff0c\u4f8b\u5982\uff0c\u4e00\u952e\u7b5b\u9009\u51fa\u201c\u534e\u4e1c\u5730\u533a\u3001\u5236\u9020\u4e1a\u3001\u89c4\u6a21100\u4eba\u4ee5\u4e0a\u3001\u5173\u6ce8\u4ea7\u54c1A\u201d\u7684\u6240\u6709\u5ba2\u6237\uff0c\u5e76\u53d1\u8d77\u9488\u5bf9\u6027\u7684\u8425\u9500\u6d3b\u52a8\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E7%AC%AC%E4%B8%89%E6%AD%A5%EF%BC%9A%E5%88%A9%E7%94%A8%E2%80%9C%E5%95%86%E6%9C%BA%E7%AE%A1%E9%81%93%E2%80%9D%E5%AE%9E%E7%8E%B0%E5%8A%A8%E6%80%81%E5%88%86%E7%B1%BB\"><\/span><strong>\u7b2c\u4e09\u6b65\uff1a\u5229\u7528\u201c\u5546\u673a\u7ba1\u9053\u201d\u5b9e\u73b0\u52a8\u6001\u5206\u7c7b<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u9664\u4e86\u9759\u6001\u6807\u7b7e\uff0c\u66f4\u91cd\u8981\u7684\u662f\u6839\u636e\u5ba2\u6237\u5728\u9500\u552e\u6d41\u7a0b\u4e2d\u7684\u4f4d\u7f6e\u8fdb\u884c\u52a8\u6001\u5206\u7c7b\u3002\u652f\u9053CRM\u7684\u201c\u5546\u673a\u7ba1\u7406\u201d\u6a21\u5757\uff0c\u901a\u8fc7\u53ef\u89c6\u5316\u7684\u201c\u9500\u552e\u6f0f\u6597\u201d\u6216\u201c\u5546\u673a\u7ba1\u9053\u201d\uff0c\u5b9e\u73b0\u4e86\u5bf9\u9500\u552e\u8fc7\u7a0b\u7684\u7cbe\u7ec6\u5316\u7ba1\u7406\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/su.bcebos.com\/ruciai-prod\/content\/9\/bd92a7d581e882c1cc80ca714521b779.png\" alt=\"\" data-href=\"\" \/><\/p>\n<ul>\n<li><strong>\u9636\u6bb5\u5212\u5206<\/strong>\uff1a\u4f01\u4e1a\u53ef\u4ee5\u81ea\u5b9a\u4e49\u9500\u552e\u6d41\u7a0b\u7684\u5404\u4e2a\u9636\u6bb5\uff0c\u5982\u3010\u7ebf\u7d22\u3011-&gt;\u3010\u9700\u6c42\u786e\u8ba4\u3011-&gt;\u3010\u65b9\u6848\u62a5\u4ef7\u3011-&gt;\u3010\u5546\u52a1\u8c08\u5224\u3011-&gt;\u3010\u8d62\u5355\/\u4e22\u5355\u3011\u3002<\/li>\n<li><strong>\u52a8\u6001\u5f52\u7c7b<\/strong>\uff1a\u6bcf\u4e2a\u5ba2\u6237\uff08\u5546\u673a\uff09\u90fd\u4f1a\u88ab\u81ea\u52a8\u5f52\u5165\u5176\u5f53\u524d\u6240\u5904\u7684\u9500\u552e\u9636\u6bb5\u3002\u9500\u552e\u4eba\u5458\u7684\u5de5\u4f5c\u91cd\u70b9\u5c31\u662f\u63a8\u52a8\u5ba2\u6237\u5728\u7ba1\u9053\u4e2d\u4ece\u4e00\u4e2a\u9636\u6bb5\u201c\u6d41\u5411\u201d\u4e0b\u4e00\u4e2a\u9636\u6bb5\u3002<\/li>\n<li><strong>\u4ef7\u503c\u5206\u6790<\/strong>\uff1a\u7ba1\u7406\u8005\u53ef\u4ee5\u901a\u8fc7\u5546\u673a\u6f0f\u6597\u770b\u677f\uff0c\u6e05\u6670\u5730\u770b\u5230\u5728\u5404\u4e2a\u9636\u6bb5\u6709\u591a\u5c11\u5ba2\u6237\u3001\u9884\u8ba1\u603b\u91d1\u989d\u662f\u591a\u5c11\uff0c\u4ee5\u53ca\u4ece\u4e00\u4e2a\u9636\u6bb5\u5230\u4e0b\u4e00\u4e2a\u9636\u6bb5\u7684\u8f6c\u5316\u7387\uff0c\u4ece\u800c\u7cbe\u51c6\u9884\u6d4b\u4e1a\u7ee9\uff0c\u5e76\u53ca\u65f6\u53d1\u73b0\u9500\u552e\u8fc7\u7a0b\u4e2d\u7684\u74f6\u9888\u3002<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"%E7%AC%AC%E5%9B%9B%E6%AD%A5%EF%BC%9A%E9%80%9A%E8%BF%87%E2%80%9C%E5%AE%A2%E6%88%B7%E7%94%BB%E5%83%8F%E2%80%9D%E5%AE%9E%E7%8E%B0%E6%99%BA%E8%83%BD%E5%88%86%E7%B1%BB\"><\/span><strong>\u7b2c\u56db\u6b65\uff1a\u901a\u8fc7\u201c\u5ba2\u6237\u753b\u50cf\u201d\u5b9e\u73b0\u667a\u80fd\u5206\u7c7b<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5f53\u7cfb\u7edf\u4e2d\u79ef\u7d2f\u4e86\u8db3\u591f\u7684\u6570\u636e\u540e\uff0c\u652f\u9053CRM\u7684\u6570\u636e\u5206\u6790\u5f15\u64ce\u4fbf\u80fd\u53d1\u6325\u5de8\u5927\u5a01\u529b\uff0c\u5e2e\u52a9\u4f01\u4e1a\u5b9e\u73b0\u66f4\u667a\u80fd\u7684\u5ba2\u6237\u5206\u7c7b\u3002<\/p>\n<ul>\n<li><strong>\u5ba2\u6237\u753b\u50cf\u5206\u6790<\/strong>\uff1a\u7cfb\u7edf\u53ef\u4ee5\u81ea\u52a8\u5206\u6790\u201c\u8d62\u5355\u201d\u5ba2\u6237\u7684\u5171\u6027\u7279\u5f81\uff0c\u4f8b\u5982\u4ed6\u4eec\u4e3b\u8981\u6765\u81ea\u54ea\u4e9b\u884c\u4e1a\u3001\u54ea\u4e2a\u533a\u57df\u3001\u5173\u6ce8\u54ea\u4e9b\u4ea7\u54c1\u3002\u8fd9\u4e9b\u6d1e\u5bdf\u53ef\u4ee5\u53cd\u8fc7\u6765\u6307\u5bfc\u5e02\u573a\u90e8\u95e8\u66f4\u7cbe\u51c6\u5730\u83b7\u53d6\u6f5c\u5ba2\uff0c\u5e76\u5e2e\u52a9\u9500\u552e\u4eba\u5458\u8bc6\u522b\u9ad8\u6f5c\u529b\u7684\u201c\u9776\u5fc3\u5ba2\u6237\u201d\u3002<\/li>\n<li><strong>\u6784\u5efaRFM\u6a21\u578b<\/strong>\uff1a\u4f01\u4e1a\u53ef\u4ee5\u5728\u652f\u9053\u7075\u6d3b\u7684\u5e73\u53f0\u4e0a\uff0c\u8f7b\u677e\u5b9e\u8df5\u7ecf\u5178\u7684RFM\uff08\u6700\u8fd1\u4e00\u6b21\u6d88\u8d39Recency\u3001\u6d88\u8d39\u9891\u7387Frequency\u3001\u6d88\u8d39\u91d1\u989dMonetary\uff09\u6a21\u578b\u3002\u901a\u8fc7\u8ba1\u7b97\u6bcf\u4e2a\u5ba2\u6237\u7684RFM\u5f97\u5206\uff0c\u53ef\u4ee5\u81ea\u52a8\u5c06\u5ba2\u6237\u5206\u4e3a\u3010\u91cd\u8981\u4ef7\u503c\u5ba2\u6237\u3011\u3001\u3010\u91cd\u8981\u4fdd\u6301\u5ba2\u6237\u3011\u3001\u3010\u91cd\u8981\u53d1\u5c55\u5ba2\u6237\u3011\u3001\u3010\u4e00\u822c\u633d\u7559\u5ba2\u6237\u3011\u7b49\u516b\u4e2a\u8c61\u9650\uff0c\u5e76\u91c7\u53d6\u622a\u7136\u4e0d\u540c\u7684\u7ef4\u62a4\u4e0e\u8425\u9500\u7b56\u7565\u3002<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"%E5%9B%9B%E3%80%81%E4%BB%8E%E2%80%9C%E7%AE%A1%E7%90%86%E2%80%9D%E5%88%B0%E2%80%9C%E8%BF%90%E8%90%A5%E2%80%9D%EF%BC%8C%E6%BF%80%E6%B4%BB%E5%AE%A2%E6%88%B7%E5%85%A8%E7%94%9F%E5%91%BD%E5%91%A8%E6%9C%9F%E4%BB%B7%E5%80%BC\"><\/span><strong>\u56db\u3001\u4ece\u201c\u7ba1\u7406\u201d\u5230\u201c\u8fd0\u8425\u201d\uff0c\u6fc0\u6d3b\u5ba2\u6237\u5168\u751f\u547d\u5468\u671f\u4ef7\u503c<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u5728\u652f\u9053CRM\u4e2d\uff0c\u5ba2\u6237\u5206\u7c7b\u4e0d\u662f\u7ec8\u70b9\uff0c\u800c\u662f\u5b9e\u73b0\u7cbe\u7ec6\u5316\u5ba2\u6237\u8fd0\u8425\u7684\u8d77\u70b9\u3002<\/p>\n<ul>\n<li><strong>\u81ea\u52a8\u5316\u8ddf\u8fdb\u63d0\u9192<\/strong>\uff1a\u9488\u5bf9\u4e0d\u540c\u5206\u7c7b\u7684\u5ba2\u6237\uff0c\u53ef\u4ee5\u8bbe\u5b9a\u4e0d\u540c\u7684\u8ddf\u8fdb\u89c4\u5219\u548c\u63d0\u9192\u5468\u671f\uff0c\u786e\u4fdd\u6bcf\u4e00\u4e2a\u5546\u673a\u90fd\u5f97\u5230\u53ca\u65f6\u6709\u6548\u7684\u8ddf\u8fdb\u3002<\/li>\n<li><strong>\u77e5\u8bc6\u5e93\u8d4b\u80fd<\/strong>\uff1a\u5c06\u9488\u5bf9\u4e0d\u540c\u884c\u4e1a\u3001\u4e0d\u540c\u7c7b\u578b\u5ba2\u6237\u7684\u4f18\u79c0\u9500\u552e\u8bdd\u672f\u3001\u89e3\u51b3\u65b9\u6848\u3001\u6210\u529f\u6848\u4f8b\u6c89\u6dc0\u5728\u7cfb\u7edf\u77e5\u8bc6\u5e93\u4e2d\uff0c\u5e2e\u52a9\u9500\u552e\u56e2\u961f\u5feb\u901f\u6210\u957f\u3002<\/li>\n<li><strong>\u7cbe\u51c6\u51b3\u7b56\u652f\u6301<\/strong>\uff1a\u901a\u8fc7\u591a\u7ef4\u5ea6\u7684\u9500\u552e\u6570\u636e\u770b\u677f\uff0c\u7ba1\u7406\u8005\u53ef\u4ee5\u6e05\u6670\u5730\u770b\u5230\u4e0d\u540c\u7c7b\u578b\u5ba2\u6237\u7684\u8d21\u732e\u5ea6\u3001\u8f6c\u5316\u7387\u548c\u76c8\u5229\u80fd\u529b\uff0c\u4e3a\u4f18\u5316\u4ea7\u54c1\u3001\u8c03\u6574\u5b9a\u4ef7\u3001\u6539\u8fdb\u670d\u52a1\u63d0\u4f9b\u575a\u5b9e\u7684\u6570\u636e\u4f9d\u636e\u3002<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"%E7%BB%93%E8%AF%AD\"><\/span><strong>\u7ed3\u8bed<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u4eceExcel\u8868\u683c\u7684\u5404\u81ea\u4e3a\u6218\uff0c\u5230CRM\u7cfb\u7edf\u4e2d\u7684\u534f\u540c\u4f5c\u6218\uff1b\u4ece\u65e0\u5dee\u522b\u7684\u7c97\u653e\u5f0f\u7ba1\u7406\uff0c\u5230\u591a\u7ef4\u5ea6\u7684\u7cbe\u7ec6\u5316\u5206\u7c7b\u8fd0\u8425\uff0c\u8fd9\u4e0d\u4ec5\u4ec5\u662f\u5de5\u5177\u7684\u5347\u7ea7\uff0c\u66f4\u662f\u4f01\u4e1a\u7ecf\u8425\u7406\u5ff5\u7684\u98de\u8dc3\u3002\u652f\u9053\u5ba2\u6237\u7ba1\u7406\u7cfb\u7edf\uff08CRM\uff09\uff0c\u51ed\u501f\u5176\u5f3a\u5927\u7684360\u00b0\u5ba2\u6237\u89c6\u56fe\u3001\u7075\u6d3b\u7684\u6807\u7b7e\u4f53\u7cfb\u3001\u53ef\u89c6\u5316\u7684\u5546\u673a\u7ba1\u9053\u548c\u667a\u80fd\u7684\u6570\u636e\u5206\u6790\u80fd\u529b\uff0c\u4e3a\u4f01\u4e1a\u63d0\u4f9b\u4e86\u4e00\u5957\u884c\u4e4b\u6709\u6548\u7684\u5ba2\u6237\u5206\u7c7b\u7ba1\u7406\u89e3\u51b3\u65b9\u6848\uff0c\u5e2e\u52a9\u4f01\u4e1a\u771f\u6b63\u505a\u5230\u201c\u4ee5\u5ba2\u6237\u4e3a\u4e2d\u5fc3\u201d\uff0c\u5728\u6fc0\u70c8\u7684\u5e02\u573a\u7ade\u4e89\u4e2d\u8d62\u5f97\u5148\u673a\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E5%B8%B8%E8%A7%81%E9%97%AE%E9%A2%98%E8%A7%A3%E7%AD%94_FAQ\"><\/span><strong>\u5e38\u89c1\u95ee\u9898\u89e3\u7b54 (FAQ)<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>Q1: \u6211\u4eec\u7684\u5ba2\u6237\u5206\u7c7b\u6807\u51c6\u975e\u5e38\u72ec\u7279\uff0c\u4e0d\u662f\u5e38\u89c4\u7684\u884c\u4e1a\u3001\u5730\u533a\u5212\u5206\uff0c\u652f\u9053\u7684\u7cfb\u7edf\u80fd\u652f\u6301\u5417\uff1f<\/strong><\/p>\n<p>A1: \u5b8c\u5168\u53ef\u4ee5\u3002\u8fd9\u6b63\u662f\u652f\u9053\u4f4e\u4ee3\u7801\u5e73\u53f0\u7684\u5de8\u5927\u4f18\u52bf\u3002\u60a8\u53ef\u4ee5\u6839\u636e\u81ea\u8eab\u4e1a\u52a1\u7684\u72ec\u7279\u903b\u8f91\uff0c\u81ea\u5b9a\u4e49\u4efb\u610f\u7ef4\u5ea6\u7684\u5ba2\u6237\u6807\u7b7e\u548c\u5206\u7c7b\u89c4\u5219\uff0c\u7cfb\u7edf\u4e0d\u4f1a\u6709\u4efb\u4f55\u9650\u5236\u3002\u65e0\u8bba\u662f\u6839\u636e\u5ba2\u6237\u7684\u91c7\u8d2d\u504f\u597d\u3001\u6280\u672f\u9700\u6c42\u8fd8\u662f\u5408\u4f5c\u6f5c\u529b\u8fdb\u884c\u5206\u7c7b\uff0c\u90fd\u53ef\u4ee5\u901a\u8fc7\u7b80\u5355\u7684\u62d6\u62fd\u914d\u7f6e\u5b9e\u73b0\uff0c\u786e\u4fdd\u5206\u7c7b\u4f53\u7cfb100%\u8d34\u5408\u60a8\u7684\u4e1a\u52a1\u5b9e\u9645\u3002<\/p>\n<p><strong>Q2: \u6211\u4eec\u79ef\u7d2f\u4e86\u5927\u91cf\u7684\u5386\u53f2\u5ba2\u6237\u6570\u636e\u5728Excel\u91cc\uff0c\u8fc1\u79fb\u5230\u65b0\u7cfb\u7edf\u4f1a\u4e0d\u4f1a\u5f88\u9ebb\u70e6\uff1f<\/strong><\/p>\n<p>A2: \u4e00\u70b9\u4e5f\u4e0d\u9ebb\u70e6\u3002\u652f\u9053CRM\u7cfb\u7edf\u652f\u6301Excel\u6570\u636e\u7684\u4e00\u952e\u5bfc\u5165\/\u5bfc\u51fa\u529f\u80fd\u3002\u60a8\u53ea\u9700\u6309\u7167\u7cfb\u7edf\u63d0\u4f9b\u7684\u6a21\u677f\uff0c\u5c06\u73b0\u6709\u7684\u5ba2\u6237\u6570\u636e\u6574\u7406\u597d\uff0c\u5373\u53ef\u8f7b\u677e\u6279\u91cf\u5bfc\u5165\u5230\u7cfb\u7edf\u4e2d\uff0c\u5feb\u901f\u5b8c\u6210\u6570\u636e\u7684\u521d\u59cb\u5316\u3002\u8fd9\u4e2a\u8fc7\u7a0b\u65e0\u9700\u590d\u6742\u7684\u6280\u672f\u64cd\u4f5c\uff0c\u4e1a\u52a1\u4eba\u5458\u81ea\u5df1\u5c31\u80fd\u5b8c\u6210\uff0c\u786e\u4fdd\u4e86\u5386\u53f2\u5ba2\u6237\u8d44\u4ea7\u7684\u5e73\u6ed1\u8fc1\u79fb\u3002<\/p>\n<p><strong>Q3: \u5982\u4f55\u901a\u8fc7\u7cfb\u7edf\u9632\u6b62\u9500\u552e\u79bb\u804c\u5e26\u8d70\u5ba2\u6237\u8d44\u6e90\uff1f<\/strong><\/p>\n<p>A3: \u652f\u9053CRM\u901a\u8fc7\u5efa\u7acb\u201c\u5ba2\u6237\u516c\u6d77\u201d\u548c\u7cbe\u7ec6\u7684\u6743\u9650\u7ba1\u7406\u673a\u5236\u6765\u89e3\u51b3\u8fd9\u4e2a\u95ee\u9898\u3002\u9996\u5148\uff0c\u6240\u6709\u5ba2\u6237\u4fe1\u606f\u90fd\u6c89\u6dc0\u5728\u516c\u53f8\u7684\u7edf\u4e00\u6570\u636e\u5e93\u4e2d\uff0c\u800c\u975e\u4e2a\u4eba\u7535\u8111\u3002\u5176\u6b21\uff0c\u53ef\u4ee5\u8bbe\u5b9a\u89c4\u5219\uff0c\u4f8b\u5982\u9500\u552e\u4eba\u5458\u5728\u4e00\u5b9a\u65f6\u95f4\u5185\u672a\u6709\u6548\u8ddf\u8fdb\u7684\u5ba2\u6237\uff0c\u5c06\u81ea\u52a8\u9000\u56de\u81f3\u201c\u5ba2\u6237\u516c\u6d77\u201d\uff0c\u7531\u5176\u4ed6\u9500\u552e\u6216\u4e3b\u7ba1\u8fdb\u884c\u518d\u5206\u914d\u3002\u5f53\u9500\u552e\u79bb\u804c\u65f6\uff0c\u5176\u540d\u4e0b\u7684\u6240\u6709\u5ba2\u6237\u8d44\u6599\u53ef\u4ee5\u4e00\u952e\u4ea4\u63a5\u7ed9\u7ee7\u4efb\u8005\uff0c\u5b8c\u6574\u7684\u8ddf\u8fdb\u5386\u53f2\u4e00\u76ee\u4e86\u7136\uff0c\u786e\u4fdd\u4e86\u516c\u53f8\u6838\u5fc3\u5ba2\u6237\u8d44\u4ea7\u7684\u5b89\u5168\u548c\u4e1a\u52a1\u7684\u8fde\u7eed\u6027\u3002<\/p>\n<p><strong>Q4: \u8bbe\u7f6e\u50cfRFM\u8fd9\u6837\u7684\u9ad8\u7ea7\u5ba2\u6237\u6a21\u578b\uff0c\u662f\u4e0d\u662f\u9700\u8981\u4e13\u4e1a\u7684\u6570\u636e\u5206\u6790\u5e08\u624d\u80fd\u64cd\u4f5c\uff1f<\/strong><\/p>\n<p>A4: \u4e0d\u9700\u8981\u3002\u652f\u9053\u5e73\u53f0\u7684\u8bbe\u8ba1\u521d\u8877\u5c31\u662f\u8ba9\u4e1a\u52a1\u4eba\u5458\u4e5f\u80fd\u6210\u4e3a\u6570\u636e\u7684\u4e3b\u4eba\u3002\u5e73\u53f0\u5185\u7f6e\u4e86\u5f3a\u5927\u7684\u62a5\u8868\u548c\u8ba1\u7b97\u5f15\u64ce\uff0c\u60a8\u53ef\u4ee5\u5728\u6211\u4eec\u7684\u5b9e\u65bd\u987e\u95ee\u7684\u6307\u5bfc\u4e0b\uff0c\u901a\u8fc7\u53ef\u89c6\u5316\u7684\u914d\u7f6e\u65b9\u5f0f\uff0c\u642d\u5efa\u51fa\u7b26\u5408\u60a8\u4e1a\u52a1\u903b\u8f91\u7684RFM\u5206\u6790\u6a21\u578b\u6216\u5176\u4ed6\u81ea\u5b9a\u4e49\u7684\u5ba2\u6237\u4ef7\u503c\u8bc4\u4f30\u6a21\u578b\u3002\u6574\u4e2a\u8fc7\u7a0b\u91cd\u5728\u4e1a\u52a1\u903b\u8f91\u7684\u68b3\u7406\uff0c\u800c\u975e\u590d\u6742\u7684\u6280\u672f\u7f16\u7a0b\uff0c\u65e8\u5728\u8d4b\u80fd\u60a8\u7684\u56e2\u961f\u8f7b\u677e\u5b9e\u73b0\u6570\u636e\u9a71\u52a8\u7684\u5ba2\u6237\u7ba1\u7406\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5728\u5f53\u4eca\u7ade\u4e89\u767d\u70ed\u5316\u7684\u5e02\u573a\u73af\u5883\u4e2d\uff0c\u201c\u5ba2\u6237\u662f\u4e0a\u5e1d\u201d\u65e9\u5df2\u4e0d\u662f\u4e00\u53e5\u53e3\u53f7\uff0c\u800c\u662f\u4f01\u4e1a\u751f\u5b58\u4e0e\u53d1\u5c55\u7684\u6838\u5fc3\u547d\u9898\u3002\u7136\u800c\uff0c\u8bb8\u591a\u4f01\u4e1a\u5728\u5ba2\u6237\u7ba1\u7406\u7684\u5b9e\u8df5\u4e2d\u5374\u9762\u4e34\u7740\u4e25\u5cfb\u7684\u6311\u6218\uff1a\u5ba2\u6237\u8d44\u6599\u6563\u843d\u5728\u4e0d\u540c\u9500\u552e\u4eba\u5458\u7684Excel\u8868\u683c\u3001\u5fae\u4fe1\u804a\u5929\u8bb0\u5f55\u751a\u81f3\u7b14\u8bb0\u672c\u91cc\uff1b\u9500\u552e\u79bb\u804c\uff0c\u5ba2\u6237\u8d44\u6e90\u968f\u4e4b\u6d41\u5931\uff1b\u9762\u5bf9\u6210\u767e\u4e0a\u5343\u7684\u5ba2\u6237\u540d\u5355\uff0c\u7ba1\u7406\u8005\u5206\u4e0d\u6e05\u8c01\u662f\u201c\u9ec4\u91d1\u5ba2\u6237\u201d\uff0c\u8c01\u662f\u201c\u6f5c\u529b\u80a1\u201d\uff0c\u5bfc\u81f4\u9500\u552e\u8d44\u6e90\u5e73\u5747\u7528\u529b\uff0c\u8425\u9500\u6d3b\u52a8\u5982\u201c\u6492\u80e1\u6912\u9762\u201d\uff0c\u8f6c\u5316\u7387\u60e8\u4e0d\u5fcd\u7779\u3002<\/p>\n","protected":false},"author":1,"featured_media":103,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[22,4,1],"tags":[12],"class_list":["post-104","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-editor-recommend","category-product-solution","category-recommend","tag-12"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u5982\u4f55\u7528\u652f\u9053\u5ba2\u6237\u7ba1\u7406\u7cfb\u7edf\u5206\u7c7b\u7ba1\u7406\u5ba2\u6237\uff1f - \u652f\u9053\u535a\u5ba2<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zdsztech.com\/blog\/how-to-use-zhidao-customer-management-system-to-classify-manage-customers\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u5982\u4f55\u7528\u652f\u9053\u5ba2\u6237\u7ba1\u7406\u7cfb\u7edf\u5206\u7c7b\u7ba1\u7406\u5ba2\u6237\uff1f - \u652f\u9053\u535a\u5ba2\" \/>\n<meta property=\"og:description\" content=\"\u5728\u5f53\u4eca\u7ade\u4e89\u767d\u70ed\u5316\u7684\u5e02\u573a\u73af\u5883\u4e2d\uff0c\u201c\u5ba2\u6237\u662f\u4e0a\u5e1d\u201d\u65e9\u5df2\u4e0d\u662f\u4e00\u53e5\u53e3\u53f7\uff0c\u800c\u662f\u4f01\u4e1a\u751f\u5b58\u4e0e\u53d1\u5c55\u7684\u6838\u5fc3\u547d\u9898\u3002\u7136\u800c\uff0c\u8bb8\u591a\u4f01\u4e1a\u5728\u5ba2\u6237\u7ba1\u7406\u7684\u5b9e\u8df5\u4e2d\u5374\u9762\u4e34\u7740\u4e25\u5cfb\u7684\u6311\u6218\uff1a\u5ba2\u6237\u8d44\u6599\u6563\u843d\u5728\u4e0d\u540c\u9500\u552e\u4eba\u5458\u7684Excel\u8868\u683c\u3001\u5fae\u4fe1\u804a\u5929\u8bb0\u5f55\u751a\u81f3\u7b14\u8bb0\u672c\u91cc\uff1b\u9500\u552e\u79bb\u804c\uff0c\u5ba2\u6237\u8d44\u6e90\u968f\u4e4b\u6d41\u5931\uff1b\u9762\u5bf9\u6210\u767e\u4e0a\u5343\u7684\u5ba2\u6237\u540d\u5355\uff0c\u7ba1\u7406\u8005\u5206\u4e0d\u6e05\u8c01\u662f\u201c\u9ec4\u91d1\u5ba2\u6237\u201d\uff0c\u8c01\u662f\u201c\u6f5c\u529b\u80a1\u201d\uff0c\u5bfc\u81f4\u9500\u552e\u8d44\u6e90\u5e73\u5747\u7528\u529b\uff0c\u8425\u9500\u6d3b\u52a8\u5982\u201c\u6492\u80e1\u6912\u9762\u201d\uff0c\u8f6c\u5316\u7387\u60e8\u4e0d\u5fcd\u7779\u3002\" 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